Categories
The European eCommerce Awards’ categories straddle multiple industry sectors as we understand that each has different requirements for success, guidelines and regulations and objectives and outcomes. The team awards will differentiate between small and large businesses and between in-house and agency.
Please see the following descriptions for more information on each category:
WEBSITE AWARDS
The Website Awards recognise and reward exceptional websites across multiple business sectors, as listed below. Judges understand the nuances between sectors, including differing regulations and objectives which is why believe each sector must be judged against the direct competition. Judges will be looking at objectives, budget, innovation and creativity, user experience, functionality and conversion/engagement. It is important that you demonstrate your outstanding results and include an evaluation that recognises the challenges faced and why your work outshines the competition.
EUROPEAN B2B ECOMMERCE WEBSITE OF THE YEAR
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This award recognises and rewards the successful communication of products and services via an eCommerce website retailing from business to business.
EUROPEAN OMNICHANNEL EXPERIENCE OF THE YEAR
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Judges will be looking for seamless customer experience over a variety of channels that allows customers to pick up where they left off, whether that be app, social media, website or email.
EUROPEAN FASHION / APPAREL OR FOOTWEAR ECOMMERCE WEBSITE OF THE YEAR
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This award recognises and rewards an exceptional fashion, clothing or shoes retail website that stands out from the crowd in a competitive market.
EUROPEAN FOOD & DRINK ECOMMERCE WEBSITE OF THE YEAR
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This award recognises and rewards tempting content and trouble-free ux for customers engaging with a food or drink website.
EUROPEAN SUBSCRIPTION WEBSITE/SERVICE OF THE YEAR
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Open for all subscription websites or services, this award recognises and rewards an exceptional European subscription website or service with easy access to valuable content for its subscribers
EUROPEAN BEAUTY, HEALTH & WELL BEING ECOMMERCE WEBSITE OF THE YEAR
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This award recognises and rewards an exceptional eCommerce website retailing beauty products, medicines or pharmaceuticals, dietary supplements or treatments.
EUROPEAN DIY, HOME, FURNITURE & INTERIOR DESIGN ECOMMERCE WEBSITE OF THE YEAR
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In a highly competitive sector, this award showcases eCommerce websites retailing DIY products and tools, furniture, homewares, gardening equipment, products, and soft furnishings.
EUROPEAN SPORTS, LEISURE, TOYS ECOMMERCE WEBSITE OF THE YEAR
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Judges will be looking for premiership eCommerce websites that is retailing sports equipment, products, services or tickets, toys and leisure equipment, services or products.
EUROPEAN TRAVEL & TOURISM ECOMMERCE WEBSITE OF THE YEAR
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This award recognises and rewards first-class eCommerce websites that sell travel or tourism including flights, travel, holidays, cruises, short breaks, accommodation, and tourist attractions.
EUROPEAN B2C ECOMMERCE WEBSITE OF THE YEAR
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This award recognises and rewards an exceptional eCommerce website retailing direct to the consumer. Judges will be looking for an eCommerce website that is driving not only engagement but checkouts.
EUROPEAN ECOMMERCE STARTUP WEBSITE OF THE YEAR
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Judges are looking for a young eCommerce website (less than 18 months old) that is transforming business and delivering ROI.
EUROPEAN ECOMMERCE MOBILE EXPERIENCE OF THE YEAR
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This award recognises and rewards a website which demonstrates outstanding user experience, functionality and conversion/engagement on a mobile device. It is important that you demonstrate results and include an evaluation that recognises the challenges faced and why your work outshines the competition.
EUROPEAN ECOMMERCE WEBSITE OF THE YEAR
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The ultimate European eCommerce Website Award! Judges will compare websites across multiple business sectors to crown an overall winner.
EUROPEAN USER EXPERIENCE OF THE YEAR
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This award recognises and rewards a website which demonstrates outstanding user experience, functionality and conversion/engagement. It is important that you demonstrate your outstanding results and include an evaluation that recognises the challenges faced and why your work outshines the competition.
EUROPEAN INTERNATIONAL/EXPORT WEBSITE OF THE YEAR
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This category recognises the rules and regulations that govern retailing outside of the EU. Judges are looking for a website that delivers wherever the destination is.
INNOVATION / SOFTWARE / EXTENSION AWARDS
Innovation and technology are evolving eCommerce. Judges will be looking for new features/tools added to eCommerce experiences in the last twelve months.
EUROPEAN PAYMENT SOLUTIONS TECHNOLOGY AWARDS
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This award celebrates and rewards innovative payment solutions technology that has changed eCommerce for the better or delivered outstanding results.
EUROPEAN ECOMMERCE INNOVATION AWARD
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This award celebrates and rewards an innovative tool, product or service that has changed eCommerce for the better or delivered outstanding results.
EUROPEAN ECOMMERCE SOFTWARE OR EXTENSION OF THE YEAR
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This award celebrates and rewards an innovative tool, product or service that has changed eCommerce for the better or delivered outstanding results.
APP OF THE YEAR
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Judges will be looking for great design, excellent user interface, creativity and originality for the App of the Year. This category covers any sector or vertical.
SUSTAINABILITY AWARD
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Sustainability is important to the environment and to consumers. Judges want to see how you ensure your business is environmentally friendly, how you have reduced your carbon footprint and how sustainability has changed your business model.
CAMPAIGN AWARDS
The Campaign Awards recognise and reward all aspects of an eCommerce Campaign, especially enhanced visibility and brand awareness. Judges will consider budget, initial objectives, target audience and strategy, creativity and implementation and outcomes. It is important your results are evaluated by you and your team as judges want to understand the process, challenges and triumphs.
EUROPEAN ECOMMERCE SEARCH CAMPAIGN OF THE YEAR
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This awards celebrates and rewards a PPC or SEO Search Campaign that has successfully enhanced the visibility of an eCommerce Business. The judges will be looking at the campaign’s objectives, strategy, creativity, implementation and the results it created.
EUROPEAN ECOMMERCE SOCIAL CAMPAIGN OF THE YEAR
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This award celebrates and rewards a Social Media campaign that has successfully enhanced the visibility of an eCommerce Business. The judges will be looking at the campaign’s objectives, strategy, creativity, implementation and the results it created.
AGENCY / TEAM / INDIVIDUAL AWARDS
These awards are about the people who are transforming eCommerce with their talents – creative, innovative, practical and technological. Judges will consider how your team works together including the various roles and individual developments and growth. It is important that you demonstrate examples of recent work including objectives and results and recognise challenges that have been faces and how they were overcome.
EUROPEAN ECOMMERCE SMALL AGENCY OF THE YEAR
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This award celebrates an exceptional eCommerce Agency with under 10 employees. Entrants for this coveted title must demonstrate how they have improved client ROI and give examples of recent work and achievement.
EUROPEAN ECOMMERCE MEDIUM AGENCY OF THE YEAR
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This award celebrates an exceptional eCommerce Agency with 10 - 25 employees. Entrants for this coveted title must demonstrate how they have improved client ROI and give examples of recent work and achievement.
EUROPEAN ECOMMERCE LARGE AGENCY OF THE YEAR
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This award celebrates an exceptional eCommerce Agency with 26+ employees. Entrants for this coveted title must demonstrate how they have improved client ROI and give examples of recent work and achievement.
EUROPEAN ECOMMERCE IN-HOUSE TEAM OF THE YEAR
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Recognition of an outstanding in-house team that consistently demonstrates great results and innovation on an eCommerce website for their brand. Entrants for this coveted title must demonstrate how they have improved client ROI and give examples of recent work and achievement.
EUROPEAN ECOMMERCE DEVELOPER OF THE YEAR
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This award celebrates an exceptional eCommerce developer in Europe. Responsible for the technical side of an online store entrants must show how they have improved performance, establishes security and planned scalability.
EUROPEAN ECOMMERCE RISING STAR AWARD (UNDER 30 YEARS OLD)
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This award celebrates an exceptional eCommerce professional under 30 years old on the date of the Awards Ceremony. Entrants must include details of their career to date and the contribution they make to their organisation and the wider eCommerce industry.
EUROPEAN ECOMMERCE DELIVERY AND LOGISTICS PARTNER
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Retail shopping depends on delivery and logistics partners, they are integral to online success and reputation. This award recognises a company that delivers on time at every point in the retail process.
EUROPEAN ECOMMERCE BUSINESS PERSONALITY OF THE YEAR
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Ecommerce is full of talented individuals who are dedicated to the industry and the future. Judges are looking for an individual who is showcasing eCommerce knowledge, talent and innovation.
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