News Article ————

eCommerce Awards Rebranded for 2023

Author image Published by Sue Johns-Chapman
Published Date 15.02.2023

We are delighted to unveil the new branding for the European and UK eCommerce Awards

Brought to you by Don’t Panic Awards specialists and Space 48 the eCommerce agency for ambitious businesses that want to transform their eCommerce experience, the Awards celebrate website creativity and technology, software and innovation, eCommerce campaigns and of course the teams and agencies who benchmark for the industry.

The story behind the rebrand.

Having decided we wanted to give the Awards a fresh and clean ‘new look’ the Don’t Panic design team explored the eCommerce industry for ideas. This process led to the compilation of mood boards that included colour palettes and iconography that worked towards the development of a modern, streamlined design that was appropriate for both awards.

James Harding and Kyle Harding from the design team then set out to pitch ideas to each other, a mini in-house competition so to speak. Finally, one design stood out, a stylised version of the eCommerce shopping cart. Using the concept, the team then collaborated to create 2 potential options to pitch to the management teams at Don’t Panic and Space 48.

And so we have it! Sticking with the original eCommerce colour palette, we deliver, quite literally (via the shopping cart) the new eCommerce branding and logo.

Share Facebook LinkedIn Twitter

Related News

Image: The Space Bar Podcast The Space Bar Podcast The space bar podcast is the eCommerce podcast for online retailers. Here we take charge of your online strategy with industry-leading experts from the eCommerce community and world-leading brands. Click the link to listen to your new favourite eCommerce podcast.  Expect thought-provoking conversations with industry-leading experts from the eCommerce community and world-leading brands. Latest episodes: #45: […] Read More
Image: ICI Paris XL celebrate being shortlisted for the European eCommerce Awards ICI Paris XL celebrate being shortlisted for the European eCommerce Awards At ICI Paris XL We love to see you shine is not just a mission statement, it is the core belief that drives what we do and who we are. The roots of ICI PARIS XL lie in Belgium, in Brussels to be precise: In 1968, Mr and Mrs Brenig opened a perfume shop in Ixelles, the Brussels neighbourhood. […] Read More
Image: Superdrug share their excitement towards being finalists for the European eCommerce Awards Superdrug share their excitement towards being finalists for the European eCommerce Awards Discover Superdrug, the ultimate destination where beauty, health, and happiness converge. With a commitment to fulfilling your desires and catering to your needs, Superdrug stands as more than just a retailer—it’s an experience that empowers and inspires. At Superdrug, you’ll find an extensive range of products designed to enhance your well-being and boost your confidence. […] Read More
Image: Rewarding Identity: SheerID Proud Finalist for European Ecommerce Software or Extension of the Year Rewarding Identity: SheerID Proud Finalist for European Ecommerce Software or Extension of the Year We are excited to be a European eCommerce Award finalist in the eCommerce Software or Extension of the Year category. As a leader in identity marketing, we support our clients by helping them to increase purchase intent by creating an offer that is personalized to the consumer’s true identity. This way brands can create an […] Read More